Viewing Mailchimp Alternative
The API-First Alternative
to Mailchimp
Mailchimp is a general-purpose email marketing platform. Retake is specifically engineered for e-commerce revenue recovery with developer-first tools.
Retake vs Mailchimp
See detailed feature breakdown and why engineering teams prefer Retake.
| Feature | Retake | Mailchimp |
|---|---|---|
| E-commerce Focus | ||
| Built for E-commerce | General purpose | |
| Cart Recovery | Core feature | Add-on |
| E-commerce Tracking | Native | Requires setup |
| Revenue Attribution | Limited | |
| Developer Experience | ||
| API Quality | Modern REST API | Legacy API |
| TypeScript SDK | ||
| Webhook Events | Real-time | Batch |
| Documentation | Developer-first | Mixed |
| Pricing Comparison | ||
| 500 Contacts | $19/mo (flat) | $13/mo |
| 10K Contacts | $49/mo (flat) | $100/mo |
| 50K Contacts | $99/mo (flat) | $350/mo |
| Overage Charges | None | Yes |
| Hidden Fees | None | Transaction fees on some plans |
Why companies switch from Mailchimp
- Cart recovery is an afterthought
- Complex pricing with overage fees
- Not built for modern e-commerce
- Outdated API and developer tools
What you get with Retake
- Household name, trusted brand
- Great for newsletters and general email
- Large template library
- Generous free tier for small lists